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44 tools fit a small business at any price

We sorted them A to Z. We checked each tool's own website on October 27, 2026.

A price within your budget does not mean the plan covers your work. Check the questions it tracks, its AI assistants and how often it checks.

This is page 1 of 3: tools 1 to 20.

Your answers

Who it's for
A small business
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Monthly budget
Any amount
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On the cheapest plan, the one whose price you see
Kind of tool
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Our shortlist for a small business

For a small business, we chose 3 tools, each for a different need. This is our choice by need, so it is not in price order.

  • Discoverable helps you do the work: $39 a month if you pay monthly.
  • Otterly gives low-cost daily checks: $29 a month if you pay monthly.
  • Peec AI gives a team more questions: $95 a month if you pay monthly.

Discoverable is relevant when you want manageable tasks and drafting help alongside visibility checks. Read about our hands-on use and its plan limits before choosing.

See the 3 tools side by side

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Help with the words on this page
GEO
Short for generative engine optimization: how a brand shows up in answers from AI assistants.
Price
What the cheapest plan costs a month if you pay monthly. "Paid yearly" means the company shows this price only for paying a year at a time. "Before tax" means the company adds tax where it applies.
About
On a price, an estimate: the dollar amount of a euro price, or the company's own estimate from its price calculator.
Euro prices
We show them in dollars at the European Central Bank's rate on October 20, 2026. The euro price is in parentheses.
Checks ChatGPT
"Yes" means the tool's own site says its cheapest plan checks ChatGPT. "Yes, if you pick it" means you choose which AI assistants it checks.
AI assistants
The AI tools the cheapest plan checks. "You choose 3" means you pick which 3. The "Must check" filter looks at the cheapest plan too.
Questions it tracks
How many questions the cheapest plan asks for you. Companies call them prompts or queries.
Paused
The company says it has stopped checking that AI assistant for now.
How often it checks
How often it asks your questions again.
Help after the results
What the company says the cheapest plan does after it shows your results, such as suggest changes or draft content.
Work left for you
Our reading of the help the company describes. "Less" means it drafts content or makes some changes for you. "Some" means it suggests what to do. "Most" means it shows the results and you decide what to change.
Company claim
The company says so on its own website, and we could not check it. The other rows, apart from the work left, are the plan's terms from its pricing page.
Free trial
How long it lasts, and if you need a credit card. A free one-off check is not a trial or a free plan.
AI Overviews and AI Mode
Two Google features. AI Overviews is the summary above Google's results. AI Mode is a separate chat-style search.
Their site does not say
The tool's own pages we read do not give this fact.
Price
$50 a month, Plan: Custom prompts
Checks ChatGPT
Yes, if you pick it
AI assistants
You choose; they share the 2,500 checks
Questions it tracks
2,500 checks a month
How often it checks
Daily, weekly or monthly
Help after the results
Reports on how AI answers your questions, Company claim
Work left for you
Most: it shows the results, and you decide what to change
Free trial
No
Price
$100 a month, Plan: Pro
Checks ChatGPT
Yes
AI assistants
ChatGPT, Google AI Overviews
Questions it tracks
Up to 150 questions
How often it checks
Weekly
Help after the results
Personalized recommendations and weekly action items, Company claim
Work left for you
Some: it suggests what to do, and you do it
Free trial
7 days, its pages disagree on the credit card
Price
Free plan
Checks ChatGPT
Yes
AI assistants
ChatGPT, Google AI Overviews
Questions it tracks
Limited volumes
How often it checks
Their site does not say
Help after the results
Their site does not say
Work left for you
Their site does not say
Free trial
No
Price
Free plan, Paid plans start at $295 a month
Checks ChatGPT
Yes
AI assistants
ChatGPT, Google AI Overviews, Gemini, Perplexity, Microsoft Copilot
Questions it tracks
300 credits, 1 per AI answer
How often it checks
You choose how many days a week, up to daily
Help after the results
Content recommendations and an AI agent, Company claim
Work left for you
Some: it suggests what to do, and you do it
Free trial
Their site does not say
Price
$39 a month, Plan: Starter, Or $31 a month if you pay yearly
Checks ChatGPT
Yes
AI assistants
ChatGPT, Google AI Overviews
Questions it tracks
20 questions, 1 project
How often it checks
Their site does not say
Help after the results
Site scans with a ranked fix list, and 3 content pages a day, Company claim
Work left for you
Less: it drafts content or makes some changes for you
Free trial
14 days, on the Pro plan, credit card needed
Price
Free tier, Monthly plans start at $19
Checks ChatGPT
Yes
AI assistants
ChatGPT
Questions it tracks
5 questions
How often it checks
Their site does not say
Help after the results
Reports only; its ranked fixes are marked “Soon”, Company claim
Work left for you
Most: it shows the results, and you decide what to change
Free trial
Their site does not say
Price
$41 a month, Plan: Track (1 location), Or $31 a month if you pay yearly
Checks ChatGPT
Yes
AI assistants
ChatGPT, Google AI Overviews, Google AI Mode
Questions it tracks
Up to 20 questions per location
How often it checks
Their site does not say
Help after the results
Local SEO audits and citation checks; AI Insights start on Manage, Company claim
Work left for you
Some: it suggests what to do, and you do it
Free trial
14 days, no credit card needed
Price
$39 a month, Plan: Light, Or $31 a month if you pay yearly
Checks ChatGPT
Yes
AI assistants
ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity (paused for now, the company says), Claude, Microsoft Copilot
Questions it tracks
15 questions for 1 brand
How often it checks
10 questions every night (Claude: Mondays only), the other 5 once a month
Help after the results
10 tasks a week in order of priority, with outreach emails, replies and pages drafted for you, Company claim
Work left for you
Less: it drafts content or makes some changes for you
Free trial
30 days, credit card needed
Price
$25 a month, Plan: Launch, Or $22 a month if you pay yearly
Checks ChatGPT
Yes
AI assistants
ChatGPT, Gemini, Perplexity, Claude, Grok
Questions it tracks
5 search queries
How often it checks
Their site does not say
Help after the results
AI agents that publish blog posts, collect reviews and research competitors, Company claim
Work left for you
Less: it drafts content or makes some changes for you
Free trial
Their site does not say
Price
$29 a month, Plan: Lite
Checks ChatGPT
Their site does not say
AI assistants
1
Questions it tracks
15 questions
How often it checks
Their site does not say
Help after the results
Action tasks in its platform; the Lite plan says “Full platform”, Company claim
Work left for you
Some: it suggests what to do, and you do it
Free trial
7 days; their site does not say if you need a credit card
Price
$60 a month, Plan: Starter
Checks ChatGPT
Yes
AI assistants
ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Microsoft Copilot
Questions it tracks
5,000 prompt credits a month
How often it checks
Daily
Help after the results
An agent that gives action steps, and help running ChatGPT ads, Company claim
Work left for you
Some: it suggests what to do, and you do it
Free trial
Their site does not say
Price
$49 a month, Plan: Starter, Or $39 a month if you pay yearly
Checks ChatGPT
Yes
AI assistants
2
Questions it tracks
50 questions
How often it checks
Daily
Help after the results
10 articles and 50 audit pages a month; its agent can publish for you, Company claim
Work left for you
Less: it drafts content or makes some changes for you
Free trial
7 days, no credit card needed
Price
$69 a month, Plan: Starter
Checks ChatGPT
Yes
AI assistants
ChatGPT, Gemini
Questions it tracks
25 questions
How often it checks
Daily
Help after the results
Reports on the sources and keywords behind answers, Company claim
Work left for you
Most: it shows the results, and you decide what to change
Free trial
7 days; their site does not say if you need a credit card
Price
$599 a month, Plan: Growth
Checks ChatGPT
Yes
AI assistants
ChatGPT, Google AI Mode, Microsoft Copilot
Questions it tracks
600 questions
How often it checks
Daily
Help after the results
18 publish-ready articles a month and an agent you can ask, Company claim
Work left for you
Less: it drafts content or makes some changes for you
Free trial
Their site does not say
Price
$49 a month, Plan: Starter, Or $41 a month if you pay yearly
Checks ChatGPT
Yes, if you pick it
AI assistants
You choose 4 of 7
Questions it tracks
15 questions, 2 brands
How often it checks
Daily
Help after the results
Unlimited audit reports and content generations, Company claim
Work left for you
Less: it drafts content or makes some changes for you
Free trial
Their site does not say
Price
$354 a month, Plan: Core, Or $295 a month if you pay yearly
Checks ChatGPT
Yes
AI assistants
ChatGPT, Google AI Overviews, Google AI Mode, Perplexity, Microsoft Copilot
Questions it tracks
110 questions, 1 brand
How often it checks
Daily
Help after the results
50 optimizations a month from its agents, with strategist support, Company claim
Work left for you
Less: it drafts content or makes some changes for you
Free trial
7 days; their site does not say if you need a credit card
Price
$50 a month, before tax, Plan: HubSpot AEO, Or $45 a month if you pay yearly, before tax
Checks ChatGPT
Yes
AI assistants
ChatGPT, Gemini, Perplexity
Questions it tracks
25 questions
How often it checks
Daily
Help after the results
Prioritized recommendations and prompt suggestions, Company claim
Work left for you
Some: it suggests what to do, and you do it
Free trial
28 days, no credit card needed
Price
$59 a month, Plan: Starter
Checks ChatGPT
Yes
AI assistants
ChatGPT, Google AI Overviews, Google AI Mode
Questions it tracks
Their site does not say
How often it checks
Daily
Help after the results
Reports on competitor gaps, the sites AI trusts and a weekly digest of what changed, Company claim
Work left for you
Most: it shows the results, and you decide what to change
Free trial
7 days; their site does not say if you need a credit card
Price
About $55 a month (€49), before tax, Plan: Starter (weekly tracking)
Checks ChatGPT
Yes
AI assistants
ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity
Questions it tracks
50 questions, 1 project
How often it checks
Weekly
Help after the results
Recommendations and 3 GEO Writer tasks, Company claim
Work left for you
Less: it drafts content or makes some changes for you
Free trial
14 days, credit card needed
Price
Free account, Paid plans start at $79 a month
Checks ChatGPT
Their site does not say
AI assistants
Their site does not say
Questions it tracks
Their site does not say
How often it checks
Their site does not say
Help after the results
Their site does not say
Work left for you
Their site does not say
Free trial
7 days, no credit card needed